How to Create Your First Information Product
No matter who you are, you know something that other people would pay good money for. Discovering what you’re good at and writing an ebook about it is the first step to making big bucks online. There’s an eBook in you that’s just waiting to come out. Consider the following…
- If you’re a dieter and you’ve succeeded in losing weight, you can sell your secret online .
- If you’re a pro at budgeting, other moms would pay for what you have to share.
- If you know a specific crocheting, knitting, or candle-making method that few people know about, you can share it and earn from it.
- If you discovered a great way to train your dog, you can write a book about it that other dog owners would buy.
- If you know a lot about mulching, soil layering and other gardening tips, your knowledge will be prized by organic gardeners all over the world.
The above list includes just a few ideas. Take your time and think of a particular topic you love to create your first information product with. So once you’ve figured out what to write about, what do you do next?
The entire process isn’t tedious. Besides the brainstorming, you can sit back and let others do the work for you. You can outsource the more tedious tasks like formatting and typesetting.
Look for a way to make your idea profitable. You want to target a certain proportion of your market that desperately needs the information you sell. Let me give you an example. When the economic crisis started, people became desperate for information about how to cope with the loss of job, property and assets. Books that talk about being frugal, controlling a shopping addiction and living free of debt became popular.
Your product must be about something new in the industry, or something that really gets people excited. A better product simply means a unique perspective on an old problem. You won’t get more customers if your topic has been rehashed over and over again.
The next step is writing an outline. In your outline, highlight the important points that deserve their own chapter. After the outline comes the draft.
This is when it gets easy. You can fill in the rest of the content by hiring a ghostwriter or a virtual assistant. You can finish your draft sooner than you think. If you don’t like to type, then try a voice-to-text product like Dragon Naturally Speaking. Most marketers do a DIY and use Adobe to transform their text documents into PDF. But if you want a more professional format, you can simply hire a freelance typesetter on places like elance or odesk.
Next, find a good domain name that you can use to sell your book. A simple sales page will do if you’re using a payment system like clickbank or e-junkie.
Mike Filsaime created a lot of products and made money from them. Find out more about How to make money online and be like him!
